The LexisNexis^® Insurance Demand Meter

Benchmark your auto shopping data against the industry.

In the latest edition of the LexisNexis^® Insurance Demand Meter, a quarterly look at U.S. consumer auto insurance shopping and new business trends, several dynamics influenced market activity, including:

• Shopping volumes sustained record levels, while policy shopping and new business growth remained positive but continued to decelerate
• New business growth outpaced policy shopping growth, potentially signaling a shift in how policyholders approach shopping
• For the second consecutive quarter, exclusive distribution channel growth outpaced the direct and independent channels

Shopping Growth:
In the third quarter, U.S. auto policy shopping and new business growth ushered in similar trends from Q2.

Quarterly year-over-year shopping growth was 0.7%, down from 1.4% in Q2, and new business growth hit 3.2%, down slightly from last quarter’s 3.3%. Each remained in Warm territory on the LexisNexis® Insurance Demand Meter.

The Annual Shop Rate:
Similar to the second quarter, the annual shop rate in Q3 hit 47.2%, meaning nearly half of all polices-in-force were shopped at least once during the previous 12 months. While the annual shop rate peaked in the first quarter of 2026, it continued to sit one tenth of a percentage point below the all-time high.

Rate Revisions:
A mix of rate increases, decreases and neutral activity continued among insurers in Q3.

Among rate revisions that took effect, 28% were decreases (averaging 3.9%), 40% reflected increases, (averaging 4.3%) and 32% remained neutral, with rate activity among the Top 25 auto carriers largely mirroring overall market trends.

About the Insurance Demand Meter
To help inform insurer business strategies tied to acquisition and retention trends, LexisNexis^® Risk Solutions is pleased to offer the Insurance Demand Meter, a report based on billions of shopping transactions that compiles data on actual consumer activity to offer the most comprehensive view of shopping in the U.S. auto insurance market.

Insurance decision makers can draw on this information to benchmark their performance against macro trends pertaining to:

• Shopping rates
• Shopping volume
• New policy growth

Download the latest edition for additional analysis and the latest consumer insurance shopping trends that are impacting your business or learn more about leveraging shopping insights delivered up to 60 – 80% faster than industry averages.